01 CPI
Cost per install
Scale measurable app installs across markets and creatives.
03 · Models
Choose the event that defines success.
From attention to acquisition and revenue, BluePoint Ads structures buying around the outcome that matters to your brief.
02 CPA
Cost per action
Pay for a defined user outcome with clear validation rules.
03 CPS
Cost per sale
Tie performance directly to revenue and approved transactions.
04 CPL
Cost per lead
Build a qualified sales pipeline with quality controls.
05 CPR
Cost per registration
Grow verified accounts and sign-ups at accountable cost.
06 CPE
Cost per engagement
Optimize for meaningful product use and retention signals.
07 PPC
Pay per call
Drive qualified inbound calls with performance-based pricing.
Also supporting Lead generation · Retargeting · Revenue share · Custom goals.
Brief to scale
Share the model. We engineer the delivery.
Tell us geography, volume, inventory needs, and the event you optimize for. Our team aligns tracking, launches with control, and scales what works.